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인증됨 비즈니스Alex Hormozi
Founder Acquisition.com, Co-Founder Skool.com. I talk about scaling businesses. Get your free scaling roadmap 👇
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Comment the word “SCALE” to watch the full episode 8 Business Owners Compete For $100,000 The first episode of Scale or Fail is now LIVE, exclusively on YouTube
Comment “100” if you want a free personalized $100M scaling roadmap for your business in under 30 seconds Here’s how I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job. 23 yrs old: Left my fancy consulting job to start a business (a gym). 24 yrs old: Opened 5 gym locations. 26 yrs old: Closed down 6th gym. Lost everything. 26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time. 26 yrs old: In desperation, started licensing model as a hail mary. It worked. 27 yrs old: “Gym Launch” does $3M profit the next 6 months. Then $17M profit next 12 months. 28 yrs old: Started Prestige Labs. $20M the first year. 29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months. 31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal. 31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it) 31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit. 32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses. 34 yrs old: I became co-founder of Skool - which is a platform for people to build communities online… making a living doing what they love, with people like them. 36 yrs old: I did a $106M book launch selling 3.6M copies, of my $100M Money Models book, in 72 hours, breaking the Guinness world record for the fastest selling, non-fiction book… of all time. Today: Our portfolio now does $250M/yr in aggregate revenue each year. To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story. You either get an epic outcome or an epic story. Both mean you win. Keep crushing. May your desires be greater than your obstacles. Never quit
It’s easier to sell one really expensive thing to one really rich person than many cheap things to many poor people.
Had a convo with a young founder who was “stuck” this morning. Here was my parting advice: 1) Change directions less. 2) Stick with things long enough to see if it really worked. And if you don’t know yet. Then keep doing it. 3) The more stable you are the more stable your team will be 4) You can attract and retain talent proportional to your personal growth 5) Your business is simple, don’t complicate it. 6) Focusing on getting better will make you bigger. But focusing on getting bigger will only spread you to thin. 7) Raise your people standards. 8) Build from the customer backwards to money, not the other way around. 9) Remember you’re gonna die and it’s not gonna matter so don’t stress so much - you’ve already won.
Everyone can make the same promise, but no one can have the same proof. Comment “SCALE” to check out EP1 of Scale or Fail exclusively on YouTube
Trust is the most undervalued asset in business.
Why Strangers Judge You So Easily
You don’t have to be rich to sell to the rich. But if you do, you don’t stay not rich for long. Comment “SCALE” to watch the full episode exclusively on YouTube
Shiny object syndrome isnt a lack of focus, its a lack of fortitude. We come to some hard problem we dont know how to solve and rather than confront that problem, we try and go back to problems we know how to solve with a new business…doomed to repeat until we learn embrace the hardship of figuring it out. Which just looks like not knowing, and continuing to be wrong with your best bad ideas, until you have no more bad ideas to try and all your left with are good ones that actually work.
Long term growth doesn’t come selling as fast as you can. It comes from never losing customers once you do.