Alex Hormozi(@hormozi) 인스타그램 상세 프로필 분석: 팔로워 4,682,945, 참여율 0.26%

My story. Follow along for the ride, let’s crush it together

Comment “100” if you want a free personalized $100M scaling roadmap for your business in under 30 seconds Here’s how I got here… 21: Graduated Vanderbilt in 3 years Magna Cum Laude, and took a fancy consulting job. 23 yrs old: Left my fancy consulting job to start a business (a gym). 24 yrs old: Opened 5 gym locations. 26 yrs old: Closed down 6th gym. Lost everything. 26 yrs old: Got back to launching gyms (launched 33). Then, lost everything for a 2nd time. 26 yrs old: In desperation, started licensing model as a hail mary. It worked. 27 yrs old: “Gym Launch” does $3M profit the next 6 months. Then $17M profit next 12 months. 28 yrs old: Started Prestige Labs. $20M the first year. 29 yrs old: Launched ALAN, a software company for agencies to work leads for customers. Scaled to $1.7mmo within 6 months. 31 yrs old: Sold 75% of UseAlan to a strategic buyer in an all stock deal. 31 yrs old: Sold 66% of Gym Launch & Prestige Labs at $46.2M valuation in all-cash deal to American Pacific Group. (you can google it) 31 yrs old: Started our family office Acquisition.com. We invest and scale companies using the $42M in distributions we had taken + the cash from the $46.2M exit. 32 yrs old: Started making free content showing how we grow companies to make real business education accessible to everyone (and) to attract business owners to invest or scale their businesses. 34 yrs old: I became co-founder of Skool - which is a platform for people to build communities online… making a living doing what they love, with people like them. 36 yrs old: I did a $106M book launch selling 3.6M copies, of my $100M Money Models book, in 72 hours, breaking the Guinness world record for the fastest selling, non-fiction book… of all time. Today: Our portfolio now does $250M/yr in aggregate revenue each year. To all the gladiators in the arena, we’re all in the middle of writing our own stories. The worse the monsters, the more epic the story. You either get an epic outcome or an epic story. Both mean you win. Keep crushing. May your desires be greater than your obstacles. Never quit

Agree?

Three years into your thing, you have more information than when you started. You get an idea for a new business. The problem: your 3yr old business can grow faster than a new business. Most times, you’d be better going into year 4 (unchanged) than starting over at year 0.

Strategy is how you choose to allocate your limited resources against unlimited options.

If you want to get more leads, spend real time and money building something awesome. Then give it away. Then ask those people if they want more of what they just got. The ol drug dealers trick. It’s why people with great products always have an advantage.

Experience is good. But intelligence is better. We hire for experience because we assume what worked last time will work this time. But if they had the intelligence to figure it out last time, they’ll have it this time too. If they don’t, experience won’t matter.

Volume x leverage = Output Translation: How many actions you take times how much you get for each time you do it is the amount of work that gets done. How much time you put in has a physical limit - hours in day. How much leverage you apply does not. Focus accordingly.

Dear younger me: The less a customer pays, the more problems they cause.

Agree?

My goal has always been to work so hard that a competitor would look at what I do and say: “I completely understand how he’s winning - and - I’m not willing to sacrifice that much.” Good. You don’t have to. Your lifestyle is my opportunity.

The largest gains in operational efficiency come from realizing something’s not worth doing anymore.